Branding & Website design for Divine Events

Leading the industry since 2001, Divine Events is an event styling company devoted to delivering cutting edge designs and bespoke decor across corporate events and weddings Sydney wide.

Brief:

Requiring a new look for the fresh, modern take they have on design the Spicy Broccoli team were set a goal of creating a new brand identity aligning with this look, delivering a strong branding solution combined with a targeted website design.

Rebrand solution:

Divine Events required the Spicy team to design a logo suite across the three company brands; Divine Events, Divine Dreams and Divine Designs. Spicy Broccoli delivered a suite that conveyed the freshness and modern take Divine Events envisaged. With use of different graphical icons within the same type style and lockup the three brands were differentiated. The colour palette played on metallics used within current design trends, allowing more impactful and bold imagery to be used alongside the suite of logos, without competition.

  • Divine Events were delighted with the logo suite as it presented the business as the highly professional and bespoke event stylists they are
  • Addresses the broad target market while allowing bold imagery to captivate the audience
  • Differentiation of brand and sub brands while maintaining uniformity company wide
  • Design reflects current interior trends by the use of a metallic colour palette, presenting Divine Events as what they are –  cutting edge leaders within the event stylist field

Website redesign solution:

With a broad target market from brides to corporate management there had to be ease of navigation as well as a strong first impression created in order to appeal to a diverse range of customers. Spicy Broccoli delivered a website presenting Divine Events as the bespoke styling company they are through creating a visually impactful landing page split in to sub brands, Divine Dreams and Divine Designs and subsequent pages thereafter.

Allowing both new and existing clients to easily navigate to event services provided, the design of the website spanned multi tiered page structures in order to take in to account the multitude of event themes and services Divine Events provide.

  • Delivery of a strong, visually appealing website attractive to the broad target market
  • Incorporation of current design trends including full width images, uncluttered, simple design and gallery style pages
  • Design is fully responsive, allowing it to look impactful on all devices
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