Branding is fundamental to a successful business. Branding is basic. Branding is essential. Branding is indispensable. Branding is crucial. Branding is vital. Is it clear? One more time… Branding is IMPORTANT!
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Are you starting up a new business? Could your brand image use some spicing up? Are you reaching out to a new demographic? Do you know how spicy your brand is? We are here for you to tell you everything you need to know to be ON FIRE! Spicy: Know Your Audience There’s no point in starting to […]
read more...It’s time for another Designspiration! It’s been a little while since our last inspiring design post, which was on Out of the Box Packaging – check it out if you missed it, we’ll wait. . . This week’s designspiration is all about out-there business cards! Why hand someone a boring, run-of-the-mill contact card, when you […]
read more...If you missed the first part find it here. 3. Connection: Association = Motivation to buy. Associating your brand with a certain genre, culture, or lifestyle, for example, will induce those in that group that your product is the one they should be buying. Basically, think about your target audience; your branding should reflect […]
read more...Let’s talk branding: For your small business, medium business, business on wheels, whatever. How about an improv exercise like we’re in acting class? Scenario: You’ve done it! You’ve scrounged up enough funds, thoroughly helped by digging in your friend’s couch cushions, to finally purchase that perfect, little location for your very own coffee shop! Let’s […]
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