SIX ways to choose a creative agency, the must have check list…

A recent study shows that consistent brand presentation across all platforms increases revenue by up to 23%, displaying a vast need for the secret weapon of creative agencies. With so many fish in the vast agency sea, how do you pick

Identifying and Collaborating with Social Media Influencers

By now it’s become obvious how beneficial a social media influencer can be for your campaign. If you still think they’re a waste of time and money, then you need to stop living with your head in the clouds and

Choosing the right channel for social media

You need to promote your business on social media to be competitive, this isn’t new information. In fact, around 2.56 billion global social media users join the ranks each day on mobile, creating an astronomical audience for companies of every shape and

Your Brand Essence – How to define and maintain it

In a perfect world, there would be unicorns running free, and your brand’s target audience, would recognise your logo without any content – sometimes even without any words. But we know this isn’t the case for most brands out there.