Branding and Packaging Design for OZNutri
OZNutri is a premium quality vitamin brand, offering 100% Australian-made products. As a new company, OZNutri wanted to emphasise the natural benefits of their products with their branding, and also stand out in the vitamin market.
OZNutri asked Spicy Broccoli to design a brand new logo, along with some fun, fresh packaging! As they have built the brand from scratch, it was completely up to Spicy to develop a brand concept that connected their Australian-made products with their commitment to nutrition.
- The logo is simple and bold, giving it room to work with different styles of packaging
- The letter ‘O’ with the leaf accent gives the brand a modern look, while also tying in with the brand’s natural products
- A soft, pastel colour palette that is unique to OZNutri helps to raise brand awareness