Branding for Venation Landscapes “He who plants a garden plants happiness” Client Name: Venation Landscapes Services: Logo DesignCorporate Brand IdentityGraphic Design With a focus on simplicity, The Venation Landscapes works within the residential sector as a designer for gardens that compliments the architectural lines given by a building. Blending styles from English, French, Italian to Tropical and Organic. Project Tags Professional servicesProperty & Built Environment The Challenge The Venation Landscapes aims to attract high end, residential clients. The Venation Landscapes website needs to be classy and sophisticated. Venation means veins on a leaf, so the incorporation is vital for design. Venation Landscapes wants a logo that will evolve over time and remain on trend. Our Solutions The Venation Landscapes logo features the intricate icon of an oak leaf, forming into part of the letter ‘V’, which gives the brand the an air of style and uniqueness. The minimal yet contrasting use of colours points to a sophisticated yet creative brand and personality. The Venation Landscapes colour palette has been created to reflect the high end and sophisticated spirit of the brand, featuring primarily navy blue and black. The main Venation Landscapes logo can be used across all materials that have a light coloured background. The logo can be reversed and used on dark coloured backgrounds too.